The Business Firm offers a wide range of writing services to clients around the world. Our in-house writers are well versed in producing high quality copy for all purposes such as communication, persuasion, information, entertainment and proofreading. Sales copy done right can be 'gold' for your business.
Examples of work include: marketing materials, advertising text, market analysis, bids, tenders, proposals, sales letters, brochures, promotional emails, law case studies, briefs, client correspondence; works of fiction, non-fiction books, lobbying campaigns, letters to politicians, operations procedures, industry articles, technical writing, manuals, reviews, annual reports, contracts, web content, blog posts and scripts for video productions.
We also offer a service to people wishing to write a book, but lack the time or expertise to write it themselves. We have a number of easy and effective methods to quickly create a book with your own ideas. You give us the information as spoken notes (i.e. we ask you lots of questions and simply record your answers) and we then do all the hard work of turning that content into print-ready content that you can either make into a physical book, an eBook for online distribution or both. We can handle all the writing, proofreading, production, distribution and submission to iTunes, iBooks, Google Play, Amazon Kindle, Kobo, Nook, Audible and other sales platforms.
The Business Firm prepares full content marketing campaigns for businesses, non-profits, government and for educational institutions.
All the content we create is designed to achieve two things: maximum user engagement (you want this) and maximum cost effectivness through repurposing that content for different platforms and media formats.
Typically, we will begin by writing an article for your business on a particular topic that is of great interest to your target market. This provides the text for blog posts, articles and other text-rich promotions. From that text, we create a video that can then be added to your YouTube channel, which drives traffic to your website (websites we design are optimised for maximum sales conversion). The audio from your video is then adapted for use on your Podcast or for other audio-only promotions.
In the content marketing strategy we tailor for your business, alll of the above are then distributed to all your social media channels such as FaceBook, LinkedIn, Twitter, Instagram and Google + (and other digital marketing technologies) to drive further engagement with your business within your target market, which in turn drives more leads to your website, more calls to your phone and awareness of your brand in the market.
Our content marketing services aim to build a large, loyal and engaged audience for your business, non-profit or government organisation, so that you can sell your products and services to that audience, or to execute fundraising strategies to that audience.
The Business Firm prepares high quality, strategic marketing plans for businesses, non-profits, political parties, clubs and educational institutions.